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Chrysler needs this car now ! Just put a new grille on it with the Firefly engine.

Isn’t what you are saying ironic when you want to tell a business what to name their product and threaten them with boycott? .Youth will be served, who wants to be the last one standing with one of these names?, Not the Cleveland baseball team. My longtime Jeep owning 1%er sister owns a G...

What outrage mob? How about teenagers telling Mom that maybe we should buy the Honda instead?

Society has evolved in a way that branding using ethnic names is unacceptable to a larger and larger and especially younger more diverse segment of the population. This issue won’t go away and it’s better to deal with it sooner rather than later. Why alienate a percentage of buyers and...

Unfortunately the name issue is taking the focus off of more important issues and the launch of the car itself. If you are explaining, you are losing. It’s better to have a less controversial name rather than lose a couple percent of customers.