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I am reading some conflation of Chrysler (co) with Chrysler (brand) in some of the comments above. I agree with @Mike201 that @vbondjr1 response was well thought out - thank you. And @bill burke you are totally correct, there is some great perspective shared in this thread. One thing we...

What is the makeup of a loyal Chrysler customer? A minivan owner? someone who has been an owner for decades? I'm curious if there is a base that is large enough to justify keeping them at this point. I do not feel that Chrysler at this point faces the same situation as Olds did. When...

Whether it was their intention all along to evolve, or they pivoted, in the end is may be in everyone's favor. They got feedback and were able to tune things w/o delivering the product to market. They set the expectations that Chrysler's portfolio was going to be lean while they regroup and...

This is a good thing. I see this as competition w/o competing standards. This will incentivize innovation and could keep end user costs in check. The article above talks about Kia and Hyundai as two separate entities but calls Stellantis and BMW as one; odd. The momentum does create a small...

I'm not sure I follow some of the statements above. Tesla's 2022 Year End statements say Profit : 3.7 billion in net profit Profit from Credits : $1.8 billion source : Tesla made an annual profit of $12.6 billion in 2022

I agree the vehicle has a good position, I'm not sure I'm aligned on the styling fitting in N.A. Interior and exterior just does not seem to land with N.A. tastes and FIAT is not strong enough to adjust those tastes (like the PT Cruiser did) . If you slapped a Chrysler clip and style cues on...

Different question - do you want the interior to be similar to the Airflow concept, or something more along the lines of their other concept demos ? I enjoy the 200/pacifica interior and ergonomics having everything at your easy reach and a pass through compartment. I realize the Dial is...

Parking garages have EV spots sometimes with donated for free juice (they are often premium spots as well).

This seems like it was in the plans for a long time, and not a shift for the brand, just a shift in outward marketing. The statement that the real CUV was shown to a limited group already suggests this was not something recently decided. The question; is what was shown intended to be in...

This is basically a replacement for the 500x (is it supposed to pronounced cross?) correct? This seems like a PT Cruiser sized vehicle but the exterior and interior are not to N.A. tastes. Would this footprint with an updated clip and more Chrysler future interior sell 50k units a year in...

To be a product owner right now in the Automotive space takes guts. You can try to be bland and appeal to everyone (super hard in a competitive space). You can try to be bold and make a hit (PT Cruiser) or miss the mark completely (Pontiac Aztek). You can be conservative and stick with ICE...

It was a taller profile than what I thought I would see in the Airflow, but I suppose it is possible. Since I saw the rear view via my rear view (mirror) I may have mistaken the profile for a flat back versus the slated of the Airflow. It was fast enough that I did not get a good look at the...

I happened to be near the CPG in the last few weeks and I was passed by an oncoming vehicle that was sans badging or any real camo. The rear of it was the current model of the Pacifica and the front end had a combination of the Airflow like headlamps and what reminded me of the...

Cherokee is actually up, last model year, although there is a typo in the chart saying a loss.

Cygnus, where did you find this information?

I took the "object" shows as a design language representation, not really something to think of as a concept. I'm reading that they are looking to do bold things, have bold lines, swooping curves, and stand-out attributes (like the rear lights). I applaud them for going bold or going home...

Lead, Follow, or get out of the way? - L. Iacocca - G. Patton

Which is often a proxy for sales revenue which is what public traded companies use as their north star :(

Wasn't the 200 and Dart on the same platform and could have used this plant to keep already invested product delivering? (the cars did sell and many people didn't care about the low roofline and liked the a la cart options for Dart - just not people on this board)

Very interesting read and insights. In many sense political landscape has driven a lot of the electric vehicle movement, driven by some of the political consitituents. The risk is not that it is driven by political, but rather, it is polarized and subject to massive swings. How can you...