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I understand the situation now after reading more about this. It has nothing to do with politics so I'm going to leave that out of this site. The suit is against the property - the Jeep - and that property has an owner who is liable for its actions by law. The 15 million is crazy, and is...

I wonder if Cherokee size vehicle will actually go to Chrysler. Given the Compass has grown in size - the size difference between Compass and GC is so small that N.A. buyers are not going for that size vehicle. Moving it to an EV in that size and slapping different styling on it and removing...

Yes, know and target your audience otherwise you try to please too many and make non happy. The key is to turn enough volume to justify plant space and yield a profit. Secondary would be to build brand awareness, loyalty, and affinity that Kia did over the course of a decade or so.

Of note, General Motors outsold Ford Motors. Is that new?

This article inspired me to think about Chrysler's future some more. Gone are the iconic convertible coupe that was the halo for the brand in the 1990s and 2000s and even before. When you wanted to rent a convertible it was most likely a Chrysler. If your friend said I'm thinking about a...

Pitchman Iacocca did say, "we are not driving to be the biggest, we are driving to be the best...."

I've heard the Chrysler Airflow was Windsor, but I thought also heard it was Belvedere. Does it use the same platform as the new Tonale and future Dodge CUV ? They seem so similar in size/shape.

Something has to carry the hand waving popularity contest winners around in community parades...

I think the leadership has acknowledged that Chrysler needs to stand out. The brand needs to sustain itself. There are two ways to do that effectively today. One way is to do volume, and keep pushing sales #s to justify the line, marketing, safety testing, etc. The second way is to do it...

So is the Chrysler Airflow being produced in Windsor ?

What does this mean for the base of uConnect? Will it remain on Java/Android, or will it be moving back to a linux based IoT platform? Will we have to wait for all of this to come to fruition to see the new Chrysler Airflow (which is why it is slated for 2025?).

I am surprised at the 2025 target (even if MY). This seems farther along and looks to be based on some other STLA underpinnings. Testing for NTSA would take a year or so. I would have guess (uneducated) at a 2024 MY vehicle being released in limited fashion in Q2 2023 and full availability...

No offense meant to you @bill burke - I used /and/ to suggest both old and less tech-seeking, you clearly do not fit that bill ;)

This could go after the market that a lot of Jeep owners/buyers who are not Trail rated persons or want a softer more "automated" and less rugged ride. How many of those are there? Are they the Lexus *UV drivers? The BMW's? Given Chrysler has been so quiet lately, they will not Olds their...

If this footprint was returned - would it compete in the Subaru market and is there enough interest to make it profitable ? Halo? Would this be a Dodge or would it be Trail rated? It would NOT fit good as a Chrysler IMO, nor Alfa.

That body style is very popular from STLA right now . I feel I see the same style across various concepts and releases.

Looking at the vehicle profile - I happened to see the Chrysler Airflow Vision outline? Is it possible they are related? https://www.cnet.com/a/img/G0o1bNrAmGIzsZBu69fr-gBNL38=/1200x675/2021/12/08/772f0d20-cb06-42c4-a201-ebf31c54c922/ogi-chrysler.jpg v/s...

I feel this could be a huge investment into the long term resale value of their fleet of vehicles. This kind of approach could make small car and midsize car's more profitable as they shall retain their resale value more like larger vehicles currently do. One growing frustration is that...

You can not slap a winged badge on this puppy and have sales numbers go up by any measurable amount. The style does not follow the language of the brand, nor the tastes of a historic Chrysler customer who you can't suddenly alienate (see Olds, Bill Naps, and Commodore for case studies). Buick...

Is that the Dodge heir's mansion (Meadowbrook Hall) in the background on the grounds of the Meadowbrook Farm? (currently part of the former MSU-O Oakland University?)