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Remember, volume does not equal profits for a public company. Profits make profits. Often you do that with volume, but you need not. Those who mentioned well positioned and exceptional products is what shareholders want to make profits. The Chrysler brand does not demand a premium, yet, but...

You saw what proper styling, some marketing splash, and targeting your audience can do with the first Chrysler 200. Even while cars were on the downside, that got a lot of attention for Chrysler as a brand. Others here are right - a semi-blank slate. Even letting the 300 disappear for a...

Some marketing agent is going to be very unhappy after flak from forgetting the outline the land part of the Michigan UP on the map. (should also be a fun fact to show the real state lines of Michigan, and the other great lake states w/o the lakes - and see how many people really recognize the...

I wonder if the PSA package has similar wording. Is there a copy of that somewhere that would be used for comparison?

Very interesting. Do I still need to get a Pacifica/Voyager if I need to haul plywood or drywall sheetrock?

OMG - why has no one done this yet. Dealers should become value added network instead of VAR sales channels. Tesla has to negotiate the relationships for PoPs, but the traditional mfgs already have footprints. Granted, you need way more than the dealer lots but it is a start.... I can buy my...

They didn't have too, but honestly, would you buy a Lincoln or this? Is Ford looking to somehow differentiate so they don't become overshadowed?

Grand Wagoneer and Wagoneer? Will there be both? Different sizes? Do we have confirmation ?

For the die-hards here, it is spelled STELLANTIS and pronounced krahys-ler

One thing to note, I expect this to impact delivery of any existing roadmap plans that were not already near manufacturing ready. I had an inside source that suggested the Chrysler purchase of AMC caused the delay of the "Cab Forward" cars by a year or so. They did obtain Jeep, but they could...

General Motors did what Chrysler/FIAT and soon PSA are doing many decades ago. Olds, Buick, Oakland, Reliant, Chevy, etc. were all separate entities that were purchased and then made as brands, or merged with other brands to become a new entity. This is sort of a natural progression. Olds...

I'm curious why you were a lifelong buyer? What was it that created your loyalty? Was it quality? Was it employment? Was it American icon? What it styling, engineering, design, etc?

It appears others have evolved faster - however, they also had much more ground to cover....

Someday I would like to see headliners that read "FCA service request events down 2% for the month of January" or "FCA defects per 100 fell by 1.3% for the month of January" or "FCA resale value of vehicles increased by 2% for the month of January". Ice Cream shops sell a lot of ice cream...

The news that is positive is that vehicles that provide for profit are in higher demand. To be successful, you need to be able to cover your costs and provide for investment and research. Selling 200k $12,000 Fiat 500s at a $5 profit will not prove effective. Selling 1000 at a $5200.00...

AM General existed due to the (original) foreign investment from Renault, which would still be an issue for the US defense contracts. Next rumors will be that the incorporation will move from the UK to the US to address that issue? <sic> (updated to clarify original intent)

When this becomes a Chrysler in the States, the interior will need to be softened to appeal to the market. Boxy hard plastic panels (door -to- dash) will not win over the hearts of those who are familiar with the Pacifica, 300, or even 200 interior class.

I know people who loved the PT Cruiser. They liked the size of it, the taller stance, and the unique but not offensive styling. The 500x is actually similar in some of those regards, but the bug-eyes are similar to the original compass which had a love/hate kind of polarizing reaction...