Recent content by Foncool

It wasn’t Biden, this was purely Obama it started with him and he was really orchestrating a 3rd term the last 4 years. As far as Tavares is concerned while it won’t be popular here to defend him, but before taking the big seat at Stellantis he was considered the Best CEO in the business. His...

The mismanagement of Maserati started when Marchionne replaced Wester with Bigland and moved the decision making from Modena to Auburn Hills.

As I’ve said before Maserati’s problem is not the product, it’s the network.

Why should the taxpayers fund a product that customers don’t want, didn’t ask for and aren’t buying? EV are purely a government bureaucrat, environmental zealots mandate not a market driven product.

Do you mean right up to the bankruptcy when the Obama administration literally begged FIAT to take over Chrysler when no other manufacturer would go anywhere near it?

It’s not about educating the public, it’s about educating the network. The franchises are in simply the wrong hands, as part of the Auburn Hills expansion they appointed mass market dealer groups with one size fits all System Sales that doesn’t fit or generally work well with upscale niche...

It’s a halo car, they are building only 33 units and following the Ferrari model in that only select collectors will be able to purchase it.

` There are pockets of Italian communities across the country, obviously not in the size that exists in the Northeast but they are there. What needs to happen is for Maserati/Alfa to play to their strength of the Italian image and not try to copy the sterile Teutonic image of the German...

The problem is not that there not enough dealers, it’s that there are too many in a given market area. In search of volume Auburn Hills was giving the franchises to any CDJR dealer with a half way decent balance sheet. These dealer only know how to sell on price and destroyed the profitability...

EVs are a product that no one asked for, didn’t want and aren’t buying. The only reason manufacturers put their limited resource funds into them is because of government bureaucrats and fanatical environmentalists zealots.

they need to get both brands (Alfa and Maserati) as far away from anything or anyone related to the CDJR network as possible. They are out of their realm in the upscale market. That’s the reason the brands are is position they are today, Auburn Hills and their dealers treat the brands and it’s...

While your post is a year old, it is indicative of the problem within the brands, it’s not the product it’s the network.

It’s not the product (although the infotainment system in the Stelvio/Giulia is horrible), it’s the Network.

While on the surface this looks bad, and it is. First the MC20 is the only vehicle built at Via Ciro Menotti. The GranTurismo is (was) built in Torino at Miraforio who’s production is being moved to Modena. The Gracale is built in Casino in southern Italy. That being said, Maserati simply built...

How about option #3? Complete separation of the “National” brand grouping network. Let Auburn Hills continue to to run the CDJR network, they’ve done well turning Jeep into a world brand (something that Lido and Daimler failed to do but Marchionne pulled off). They’ve brought Ram up to be a...