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They can get around the chicken tax the same way Mercedes does. Ship the vehicle here unassembled and assemble it in the US. Then it's technically "made in America". Mahindra did this with the Roxor too. Even though all the major assemblies were manufactured in India, the final product was...
"Expensive" is obviously >$34,000, according to FCA's own data, since the vast majority of their trucks that sold were under that mark. And when you look at how much a RAM 1500 actually costs, that tells me that the vast majority of their sales were very sparsely-optioned units. I wonder why...
Keep ignoring the fact that the enormous majority of their sales were below $34,000. What market is buying those trucks? And does that market require a 4-door truck? If they do why are they driving 30 year-old 2-door Mazdas and Toyotas today? Could it be because there's absolutely nothing...
Not even close. JL sold 201,000 units in 2020. Camry sold 294,000 units in 2020.
Camry sold almost 100,000 more units in 2020. Even as it's sales are plummeting as it competes with crossovers, even within Toyota's own lineup.
Look at RAV4 sales. 430,000 in 2020...
The sedan is dying.
Nothing...
Tell that to my fleet of 2-door F-150s.. But again, even these start at $30,000. Putting them out of range for a lot of people who just want a bare-bones basic work truck that IS NOT their daily driver.
Wrangler volume was skyrocketing before the 4-door even existed. By the time the TJ was...
A Wrangler is not a work truck. A Wrangler is a lifestyle toy. See my avatar. I'm very aware of what a Wrangler is. It's no wonder it sells better as a 4-door because it appeals to people in the age range where kids are a thing, so 4-doors are a must. It also costs so much now that it's hard to...
Also, Jeep should just suck up their pride and build the damn J6.
People like it. People want it. People have been drooling over it since the concept was built. Stop trying to force everyone into a 4-door and stop giving your enthusiast base the middle finger with your haughty "Huhuhu it has 2...
Why haven't they already?
The need for these small trucks has never gone away. I can't tell you how many old Mazda and Toyota pickups I see still used by landscaping guys and pool cleaners. They don't need a $45,000 Tacoma or $60,000 RAM 1500. They need a bare-bones <$20,000 truck. Which is...
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